![]() The viewer will need to keep watching the video if they want to find out what is are you going to reveal. This could be tips, strategy, resources or a giveaway. In the introduction state that you will be revealing something important at the end of the video. There are a number of ways that you can do this. Give the viewer a reason to stick around. Good editing will remove unnecessary content, keeping the video tight and the audience engaged. Superfluous content adds little value for both the viewer and the business who is producing the video. One reason that people stop watching a video is because it is dragging. Here are some techniques to get people to watch your video for longer: Improve the editing And by analyzing where people are dropping off you can think about how to improve the video in order to increase watch time. if you have any important marketing messages you want to convey you can make sure that they are placed before the average view duration is reached to ensure that the maximum number of viewers see them. This gives you a guide to where people are dropping off during your videos. One of the most useful statistic is the average view duration for your videos. This includes the total number of minutes your video has been watched, number of views, average view duration and the average percentage viewed. Next select Analytics from the menu on the left hand side of the screen.Īfter you click on Analytics, select the Watch time under the Watch time reports section.įor each of your video there will be statistics relating to your video. Sign into your YouTube account and then click at the top right of the screen. ![]() This can be found by looking in the analytics dashboard of your YouTube creator studio. ![]() This process begins with analyzing the current watch time of your video. How to analyze the current watch time of your videosīefore we can improve the watch time for your videos you need to have a baseline of how well you are currently doing. Here we’ll look at how you can determine the current watch time for your videos and increase it in the future. Watch time is widely considered to be even more important than the total number of views that the video receives. One of the most important factors for how well your videos on YouTube rank is watch time.
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